NBC News are often at the forefront of social media for broadcasters, and their 124k followers shows that they are giving Instagram enough time and effort.

Washington Post are getting creative, drawing in readers who love the app (and love the end of a cold American winter).

Only the Huffington Post – The Internet Newspaper, as they call themselves – aren’t doing as well at engaging the millions of photo-addicted mobile users.

41 photos for 14k followers, suggests they could do a lot better with more engagement.